« Use your pet animal to fetch some internet content to surprise you with. Your small companion will evolve as it slowly learns your tastes, becoming more and more efficient over time. « 

Illustration and interactional design for a fictitious application « Fetchi » made during my Masters at HEAD. We had to create a concept that focused on a user’s « daily » experience with a smartphone.

With this idea, your small companion will browse new content for you on the internet that relates to your tastes. The aim was to leave a little bit of room in your daily content consumption to be surprised with new articles or pictures you would not, by yourself, try to find. 5 daily attempts are available before your pet need to rest.